For the Kumarika Soba Ruwaththi campaign, our Mobile Salon (a large vehicle fitted with equipment for hair care and treatment) made its maiden journey from the North West of the country to the deep South in 2017, spreading nourishment and expert advice so every girl had a chance to feel beautiful.

With every purchase of a Kumarika product, people received a free hair treatment and consultation with one of our hair care professionals, so they could learn how to take better care of their hair and bring out its natural beauty.